Grand LIA   |   Winners   |   Finalists

TV/Cinema/Online Film
Web Services

Silver Winner

Entrant: DDB Canada, Vancouver

Netflix
"Pep Talk"

Corporate Name of Client: Netflix
Account Manager: Roger Nairn
Strategic Planner: Rob Newell
Agency: DDB Vancouver, Vancouver
Executive Creative Directors: Dean Lee/Cosmo Campbell
Creative Directors: Dean Lee/Josh Fehr
Associate Creative Director: Daryl Gardiner
Copywriters: Jessica Schnurr/Daryl Gardiner
Art Directors: Daryl Gardiner/Jessica Schnurr
Agency Producer: Karen Brown
Production Company: Partners Film, Toronto
Director: Michael Downing
Executive Producer: Gigi Realini
Line Producer: Shannon Barnes
Director of Photography: Andre Piennar
Post-Production Company: Cycle Media, Vancouver
Additional Effects By: Peter DeBay
Editor: Matthew Griffiths
Sound Design Company: Wave Productions, Vancouver
Audio Engineer: Craig Warrian
Music Composer: Bob Smart
VP, Client Services: Patty Jones
Social Media Strategy: Marty Yaskowich
Colourist: Claudio Sepulveda
Audio Producer: Craig Zarazun
Client, Chief Marketing Officer (Netflix): Kelly Bennett
Casting Agency Company: Sean Milliken Casting, Vancouver

Description of the Project:
One of the most popular topics of conversations are movies. Did you see the scene where…? Do you remember when that guy…?
This spot takes that notion and puts it into a situation where the stakes are high – a hockey coach delivering a pep talk to his team. The coach uses the power of movie references to motivate the players and…
If you love movies, you get what we mean.