There is a moment every young guy waits for: the transition into manhood and the opportunity to enjoy all the perks of not being a kid anymore. But there’s one person who doesn’t want these guys to grow up so fast and become men—their moms. Instead of seeing the men they’re becoming, they love them so much that they only see the little boys they raised and they want to keep them that way for as long as they can. ‘Momsong’ showcases moms protesting against Old Spice for turning their little boys into great smelling men who are growing up and getting attention from the ladies.