Grand LIA   |   Winners   |   Finalists

TV/Cinema/Online Film
Campaign

Silver Winner

Entrant: BMF Advertising, Sydney

Aldi Australia
"Bear", "Shampoo", "Baby Food", "Doctor", "Trout", "Cheese"


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Corporate Name of Client: Aldi Australia
Agency Account Director: Aisling Salmaggi
Account Managers: Siena Shuttler/Katie Loverich
Strategic Planner: Christina Aventi
Agency: BMF Adveritising, Sydney
Executive Creative Director: Cam Blackley
Creative Directors: Alex Booker/Philip Sicklinger
Copywriter: Mark Carbone
Art Directors: Patrick Chambers/Alex Booker
Agency Producer: Mel Herbert
Production Company: Rabbit Content, Sydney
Director: Jeff Low
Producer: Lucas Jenner
Director of Photography: Peter Eastgate
Post-Production Companies: The Editors/White Chocolate, Sydney
Editor: Bernard Garry
Sound Design Company: Rumble Studios, Sydney
Music Production Company: Rumble Studios, Sydney
Group Account Director: Jonny Bucknall
Managing Partner: Stephen McArdle
Client Marketing Director: Sam Viney

Description of the Project:
A series of retail spots that promote ALDI’s brands as being not only equal in quality to their brand name counterparts, but also a lot cheaper.