Grand LIA   |   Winners   |   Finalists

Use of Photography Campaign


Entrant: VML Brazil, São Paulo

"Double Exposure Obelisk", "Double Exposure Church", "Double Exposure Beach"

    Click a thumbnail to change media.

Corporate Name of Client:
Head of Client Services: Chris Day
Agency Account Director: Rodrigo Gouveia
Media Planner: Elenice Guerra
Agency: VML Brazil, São Paulo
Executive Creative Director: Silmo Bonomi
Copywriter: Marcel Ares
Art Directors: Alexandre Amaral/Silmo Bonomi
Photographer: Rodrigo Ribeiro

Description of the Project:
Brazilians often travel to the same places, time after time.
To stimulate Expedia clients to go to different places on their summer vacation we created a campaign for press using the old school effect of double exposure.