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Radio & Audio
Sound Design

Bronze Winner

Entrant: Flagstaff Studios, Melbourne

Transport Accident Commission

Aired on Radio Station:
Corporate Name of Client: Transport Accident Commission
Agency: Clemenger BBDO, Melbourne
Executive Creative Director: Ant Keogh
Copywriters: Wayne Ching/Russel Fox
Agency Producer: Pip Heming
Recording Studio: Flagstaff Studios, Melbourne
Sound Design Company: Flagstaff Studios, Melbourne
Sound Designer: Stevo Williams
Audio Engineer: Stevo Williams
Voice-over: Nathaniel Kelly
Talent Casting: Ceri Davies

Description of the Project:
You can't fight the sleep inducing chemicals that build up in your brain during the day. The sound design in this commercial demonstrates how your consciousness cuts out when you're tired, without you having any control over it.