Grand LIA   |   Winners   |   Finalists

Radio & Audio
Confections/Snacks

Bronze Winner

Entrant: DDB Chicago, Chicago

Milky Way
"Sitter"

Aired on Radio Station:
    
Corporate Name of Client: Mars, Inc.
VP, Account Director: Gwen Hammes
Account Executive: Tina Rosin
Account Manager: Alexander Wood
SVP, Group Strategy Director: David Chriswick
SVP, Group Business Director: Kate Christiansen
Agency: DDB Chicago, Chicago
Chief Creative Officer: John Maxham
Executive Creative Director: Mark Gross
Creative Directors: Matt Collier/Wayne Robinson/Chuck Rachford
Copywriters: Matt Collier/Wayne Robinson/Chuck Rachford
Executive Producer: Will St. Clair
Production Business Manager: Ryan Hentsch
EVP, Executive Director of Integrated Production: Diane Jackson
Audio Engineer: Nick Papaleo

Description of the Project:
Milky Way is so delicious, it can easily distract people. So distracting in fact, that it can have dire consequences.