Grand LIA   |   Winners   |   Finalists

TV/Cinema/Online Film - Production & Post-Production

Bronze Winner

Entrant: Forsman & Bodenfors, Gothenburg

The New Volvo FM
"The Epic Split"

Corporate Name of Client: Volvo Trucks
Client Supervisor: Lars Terling
Agency Account Supervisors: Cilla Pegelow/Olle Victorin
Account Manager: Britta Malmberg
Planner: Tobias Nordström
Agency: Forsman & Bodenfors, Gothenburg
Copywriters: Martin Ringqvist/Björn Engström
Art Directors: Anders Eklind/Sophia Lindholm
Agency Producer: Alexander Blidner
Production Company: Folke Film, Stockholm
Director: Andreas Nilsson
Producer: Joi Persson
Director of Photography: Ed Wild
Post-Production Company: Swiss, Stockholm
Editor: Peter Brandt
Sound Design Company: Plop, Stockholm
Music Composers: Roma Ryan/Nicky Ryan/Eithne Ni Bhraonain
Music Performed By: Enya
Song Title: Only Time
Designer: Jerry Wass
Digital Producer: Peter Gaudiano

Description of the Project:
JC Van Damme carry out his famous split between two reversing trucks.
This test demontrates the Volvo Dynamic Steering - in a spectacular and entertaining way to reach a wide audience. Because truck buyers are surrounded by lots of influencers, everyone from drivers and collegues to friends and family.