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TV/Cinema/Online Film - Music & Sound
Use of Licensed Music

Silver Winner

Entrant: MARCA, Miami

Florida Coalition Against Human Trafficking

Corporate Name of Client:
    Florida Coalition Against Human Trafficking
Head of Client Services: Anna Rodriguez
Client Account Director: Anna Rodriguez
Agency: MARCA, Miami
Chief Creative Officer: Armando Hernandez
Executive Creative Director: Alejandro Berbari
Creative Director: Salvador Noriega
Agency Producer: Patty Rodriguez
Production Company: Magnet Film Works, Miami
Director: Pedro Delguy
Executive Producer: Sammy Albis
Director of Photography: Pedro Delguy
Post-Production Company: Right Cut, Miami
Editing Facility: Right Cut, Miami
Editor: Pipo Bonamino
Music Arranger: Scala Choir & Kolacny Brothers
Music Lyricist: Radiohead
Music Performed By: Scala Choir & Kolacny Brothers
Song Title: Creep

Description of the Project:
Slavery didn’t end in 1862. It just got a makeover. Human trafficking is its modern form, and involves the commercial exploitation of humans, including forced prostitution and pornography. Nearly 21 million people are currently enslaved throughout the world, many of them minors who were kidnapped and forced to leave their childhoods behind. And Florida is one of the states with the most crimes. Thick layers of makeup and alluring hairstyles make these children look old enough for sexual activities with adults. In our piece, we show a scary transformation, where makeup turns an innocent 12 years old girl into an appealing prey, accompanied by the dark, ethereal sounds of the Scala Choir & Kolacny Brothers' take on the famous song "Creep" by Radiohead.