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Guerrilla Marketing


Entrant: Lowe/SSP3, Bogotá

Program of Humanitarian Attention to the Demobilised
"You Are My Son"

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Corporate Name of Client: Ministry of Defense
Client Supervisor: Iveth Carmen
Agency Account Supervisor: Francisco Samper
Agency Account Director: Juan Pablo García
Account Executive: Carolina Duque
Strategic Planners: Marialejandra Urbina/Carolina Mejía
Advertising Agency: LOWE/SSP3, Bogotá
Chief Creative Officer: José Miguel Sokoloff
Executive Creative Director: Jaime Duque
Creative Directors: Gustavo Marioni/Mario Lagos
Copywriters: Mario Lagos/Gustavo Marioni/Alberto Triana
Art Directors: Andrés Estepa/Guillermo Siachoque/Andrés Carvajal
Agency Producer: José Vicente Altamar
Production Company: Guala Films, Bogotá