Grand LIA   |   Winners   |   Finalists

Design
Installations/Displays - Temporary

Finalist

Entrant: Ogilvy Germany, Frankfurt

Coca-Cola Mini Can 0.15L
"Mini Kiosk"

    Click a thumbnail to change media.


Corporate Name of Client: Coca-Cola GmbH
Head of Client Services: Michael Willeke/Philip Hartmann
Agency Account Supervisor: Stephen Kimpel
Agency: Ogilvy Germany, Frankfurt
Chief Creative Officer: Dr. Stephan Vogel
Executive Creative Directors: Tim Stuebane/
    Birgit van den Valentyn
Copywriters: Carlos Pabon/Fabian Synneby
Art Directors: Moritz Carls/Guenduez Erdil/Nicolas Peyrau/
    Oliver Tschernick
Agency Producer: Georg Ilse
Tony Petersen Film Director: Justus Becker
Editor: Benjamin Entrup
Tony Petersen Film Producer: Fabian Barz
Camera/DOP: Fabian Bettinger/Ali Jamshidi
Music & Sound: Stephan Moritz/Mokoh Music GmbH
Production Design: Sven Gessner
Production Company: Tony Petersen Film, Berlin
Post Production Company: NHB Studios Berlin, Berlin
Music Production Company: Mokoh Music, Berlin

Concept/Cultural Reference: 
To launch the new Coca-Cola mini can in Germany, we created a special mini kiosk.
A fully functional, normal-looking kiosk with vendor … just in mini version.
We placed the mini kiosk in several German cities, where we recorded the different reactions and interactions of pedestrians with the kiosk.
All this, inspired by a simple message that brought together our stunt and the new Coca-Cola mini can: It’s the little things in life that make us happy.